Blog

Technical SEO for Shopify: An Easy Guide to Optimizing Your Store
Technical SEO for Shopify: An Easy Guide to Optimizing Your Store
SEO is all about finding every golden opportunity to improve your store's chances of ranking with search engines. Technical SEO is one such opportunity with huge potential for those Shopify merchants... Read more...
Customer Experience & Retention: 5 strategies to build trust and boost loyalty
Customer Experience & Retention: 5 strategies to build trust and boost loyalty
Customer expectations are high, but the one thing they look for when it comes to deciding on brand loyalties - trust. In this article we're looking at five ways merchants... Read more...
What is the Shopify ecosystem?
What is the Shopify ecosystem?
One of the most valuable things about being a Shopify merchant is the Shopify ecosystem. The term is thrown around a lot in conversation about Shopify as a platform, but... Read more...
SEO Copywriting: A how-to guide for ecommerce merchants
SEO Copywriting: A how-to guide for ecommerce merchants
Most merchants know they need to incorporate SEO into their copywriting, but knowing how to do it is a challenge. This article looks at why good copy is important, and... Read more...
How to Conduct Competitor Analysis for Ecommerce SEO
How to Conduct Competitor Analysis for Ecommerce SEO
Every brand has its competitors, especially when it comes to SEO. In this article, we're exploring why competitor analysis is valuable in ecommerce, and 3 easy ways to get started. Read more...
Understanding Search Intent and SEO: A Quick Guide for Shopify Merchants
Understanding Search Intent and SEO: A Quick Guide for Shopify Merchants
Knowing your keywords is one thing, but if you really want to appeal to search engines your strategy needs to also consider user intent. In this article, we look at what User... Read more...
What you need to know about Headless Commerce, SEO, and Shopify
What you need to know about Headless Commerce, SEO, and Shopify
You may have heard the term "headless commerce" being thrown around in the world of ecommerce, but what is it? In this article we're looking at headless commerce, its growing... Read more...
Robots.txt: A Quick Guide for Shopify Merchants
Robots.txt: A Quick Guide for Shopify Merchants
When it comes to SEO, you want to make use of every tool available to you. One of the simplest and most powerful is robots.txt. But what is it, and... Read more...
How customer service impacts loyalty and how to improve your strategy
How customer service impacts loyalty and how to improve your strategy
Customer service is a major factor when it comes to not only purchasing decisions, but also on a customer's continued loyalty to your store. In this article, we look at... Read more...
Internal Linking: Why it’s important and how to optimize for ecommerce
Internal Linking: Why it’s important and how to optimize for ecommerce
SEO is all about finding opportunities, and making the most of them to improve your store’s ranking. In on-site SEO, there are plenty of those opportunities... Read more...
How real-time tracking improves the international customer experience
How real-time tracking improves the international customer experience
Cross-border ecommerce is a huge opportunity for merchants looking to take their store to the next level. More of the world’s population are getting online, and many are looking for... Read more...
What You Need to Know About Accessibility and SEO
What You Need to Know About Accessibility and SEO
When designing your ecommerce experience, you think about all the different ways in which users might interact with your store. Are they browsing on mobile, or desktop? What payment methods... Read more...